At TradeTech Group Limited, trading as MakeTradingWork and TheTradersNotebook, our company culture reflects the values, principles, and mindset that drive everything we do — from how we serve our members, to how we operate as a team. We are committed to cultivating a high-performance, people-first culture that fosters integrity, learning, and long-term thinking.
1. Purpose-Driven Education
At the core of our mission is the belief that education should empower, not overwhelm. We exist to demystify the trading journey — providing structured, practical guidance to help individuals navigate the markets with discipline and confidence. Our products and services are designed to support real skill development, not superficial signals or short-term hype.
We champion the idea that trading is a craft, one that demands consistency, reflection, and continuous improvement. Everything we create — from our coaching programs to our proprietary software — serves this higher purpose.
2. Integrity in Every Interaction
We operate with integrity, both internally and externally. In an industry often clouded by exaggeration, false promises, and opaque practices, we aim to be a beacon of clarity and honesty. We do not oversell, we do not mislead, and we never sacrifice long-term trust for short-term gain.
This principle extends to our relationships with clients, partners, and team members. We take responsibility for our words, our commitments, and our impact. We value ethical decision-making and hold ourselves accountable to the highest standards of conduct.
3. Commitment to Progress Over Perfection
We believe excellence is not a fixed destination but a process — one that is iterative, measurable, and built on feedback. Our team is encouraged to ask hard questions, challenge the status quo, and find better ways of working. Mistakes are seen not as failures, but as essential data points in the journey of growth.
We value continuous improvement, both in our operations and in our personal development. This mindset informs our internal culture just as it shapes the trader development paths we design for our members.
4. Performance with Empathy
While we maintain high standards for performance and delivery, we never lose sight of the human element behind every role, screen, or interaction. Whether we are coaching a beginner or resolving a billing issue, we lead with empathy, patience, and respect.
Internally, we foster an inclusive, psychologically safe environment where diverse perspectives are welcomed and individuals are empowered to take ownership of their work. We believe that emotional intelligence, active listening, and constructive dialogue are non-negotiable traits in a collaborative team.
5. Lean, Agile, and Focused
Our company is built to move fast without losing focus. We embrace lean principles — prioritizing clarity over clutter, value over volume, and meaningful outcomes over surface-level activity. Cross-functional collaboration, rapid iteration, and open feedback loops allow us to remain adaptive in a rapidly evolving space.
Our products, especially TheTradersNotebook, are the result of close alignment between user needs, product development, and business strategy. Every new feature, partnership, or policy is guided by practical use and long-term relevance.
6. Member-First Mentality
Above all, we are here to serve our members. Every trader who joins our ecosystem entrusts us with their goals, time, and energy — and we do not take that responsibility lightly. Whether someone is just getting started or managing performance through our software, we aim to provide support that is clear, responsive, and genuinely helpful.
This commitment includes transparency in billing, ease of access to support via our Help Centre, and clear channels for feedback. We believe that when our members grow, we grow — and so we invest heavily in delivering real value, not vanity metrics.
7. Measured Success, Real Impact
We measure success not only by revenue, reach, or platform engagement — but by how much clarity, structure, and confidence we bring to the trader’s experience. Our long-term vision is to reshape the standard for trading education and performance tracking — not through noise, but through intelligent systems, ethical leadership, and consistent support.
Conclusion
The culture at TradeTech Group is more than just a list of values — it is a shared mindset that guides how we build, support, and grow. It’s the foundation of every coaching session, every customer conversation, every update to TheTradersNotebook, and every internal collaboration. We are here to make trading work — through structure, substance, and support.
We don’t just teach trading. We build traders.
Signed:
Josh Edwards - Chief Executive Officer at MakeTradingWork & Director at TradeTech Group Limited